Employment: full-time
Location: Hybrid – Leeuwarden, The Netherlands, and remote.
About Grendel Games
We create fun. We do this by creating games: Serious Games that can be used to teach and train new skills, change perceptions, and share new ideas with the goal of changing the world for the better, bit by bit. That last part is reflected in our core values: trust, openness, transparency and equality.
We’ve being doing this for nearly twenty years and we’re good at it. Our games have won awards and we have international clients and partners in the healthcare, sustainability, and education sectors.
About the position
We’re six months into a three-year project to disrupt surgical training, with new games and simulators for minimally invasive surgery. To be successful, we need to get these solutions into the hands of surgical trainees across the world.
This is where you come in: our ambition is that by the time we launch in August of next year we will have one hundred thousand surgeons, trainees and medical students who want to purchase our training apps registered on our Gaming is Training platform.
How will we get there?
Between now and launch, we need to create and execute an effective marketing strategy.
Customer segmentation, social media, in-person campaigns and product management to make sure we can get it into their hands at the right price point for the markets we launch into.
You
We are looking for an enthusiastic marketeer who wants to take on this challenge, who has skills across a number of marketing disciplines, or is keen to learn them.
- You can design an effective strategy to segment our markets and recommend go to market tactics across multiple geographies.
- You can manage effective win-win relationship with internal and external stakeholders – digital opinion leaders and more traditional Key Opinion Leaders
- You can write appealing content in fluent English and potentially make some of the video content.
- You know your CRM from your Hootsuite and can recommend appropriate software solutions to help execute the plan.
- You can get the content to reach our audience, and measure how well its doing.
- Then iterate quickly based on the results we are achieving to ensure we reach our target and generate sales.
- At the end of the day – sales is the most relevant metric – so the plan to reach the units sold number is the most important part of the role.
What are the requirements?
- You have excellent spoken and written English language skills.
- You can combine strategic thinking with detailed planning and doing.
- You can adapt to changing circumstances and can tolerate ambiguity; you can accept new ideas and change initiatives.
- You have experience of, or formal education in marketing.
- You understand the appeal of video games
- You are creative in some way (writing, art, drama, dance, photography, videography etc.)
Desired qualifications
Previous experience in marketing to healthcare professionals is an asset but not essential.
What do we have to offer?
Do you want to learn new things, take on stuff that you can’t do in a bigger organization. We realize that nobody is going to be able to do all of the things that will make this fly, so we’ll invest in your training and development. You will build a set of transferable skills and knowledge base in marketing to healthcare professionals, that would be a valuable asset to pharmaceutical and healthcare companies in future roles.
Over the years we’ve created a company culture based on openness, trust and growth. We value quick decision making over bureaucratic processes, and there’s no room for office politics with us. Our team is regularly praised by partners and clients for its professionalism and quality and we continuously work to increase our standards.
Working at Grendel Games allows you:
- A great deal of responsibility and freedom in organizing and executing your work.
- A shallow organization hierarchy and lack of bureaucracy, allowing for a lot of influence and quick decision making.
- Room for experimentation and growth.
- Scheduled time and budget for personal development and training.
- Work with a diverse, creative and driven team of professionals.
- Work in a renovated old Dutch prison, in a relaxed game studio.
- Combine remote work with your own, dedicated space at the office.
If you’re interested in this position or if you have any questions, contact glyn@grendelgames.com for more information.
